Seven Seconds to Bliss or Torture

by Juliana Trichilo Cina, Starshot Ventures Inc.

When you’re hosting an event, all of the planning can be wasted if you don’t invest in your presentation. I’m not talking money here, I’m talking time. Planning a presentation from scratch is an involved process and an important one.

You are the Message by Roger Ailes argues that your first seven seconds will determine the audience’s impression of your entire presentation. Good or bad, those first seven seconds are extremely valuable.

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